STATUS:OPERATIONAL
LOC:JNB · UTC+2
VER:v1.0 / APR_2026

C:\IKIHQ>

AI in the work. Humans behind it.

A group of focused ventures based in Johannesburg. We build software with AI as the engine, and humans as the soul. Some of these ventures will work. Some won't. We ship them anyway, and tell you which is which.

sound_familiar.log // 9 common scenarios

Common prompts we hear.

If any of these trigger a trauma response we mean: sound familiar get in touch.

prompt_001 exec assistant

"I need to schedule my boss's calendar with AI but I don't know where to start, and I'm going to get fired if I don't."

get help with this ↵ enter
prompt_002 sales / b2b

"I need cold lead data so our team can hit their numbers. None of us are using AI. We're losing to teams who do."

get help with this ↵ enter
prompt_003 local services

"I run a small lawnmower service and I do more paperwork than cutting grass. I'd actually like to mow lawns again."

get help with this ↵ enter
prompt_004 solo founder

"I have 40 ideas in a Notion doc and zero shipped products. I need someone to help me pick one and actually finish it."

get help with this ↵ enter
prompt_005 operations

"My team copies the same data between four systems every day. It eats half their week. IT says it's on the roadmap. It's been on the roadmap for a year."

get help with this ↵ enter
prompt_006 marketing

"I want to use AI for my newsletter, but I'm scared it'll sound like every other AI newsletter. Which is to say, like nothing."

get help with this ↵ enter
prompt_007 real estate

"I have 200 leads in my inbox from open days. I have not replied to most of them. I am about to lose half of them to faster agents."

get help with this ↵ enter
prompt_008 accounting / advisory

"Every new client onboarding takes me four hours. I do the same thing forty times a year. There must be a better way and I don't have time to find it."

get help with this ↵ enter
prompt_009 hr / hiring

"We get 300 CVs per role. We screen maybe 30. We're definitely missing good people. I cannot read 300 CVs by Friday."

get help with this ↵ enter
prompt_010 join us

"I'd rather build the AI agency than hire one. Where do I send my work?"

see if we fit ↵ enter

Three things we won't compromise on.

Most agencies promise speed, scale, or innovation. We promise the opposite of all three. Slowly. Carefully. With taste.

/ 001

Built with AI. Answered by humans.

AI does the heavy lifting. The thinking, the listening, and the reply emails are still ours. When you contact IKI HQ, a person answers. Slowly enough to read what you wrote. Carefully enough to mean it.

// rule_001 / non_negotiable
/ 002

We finish what we start.

No abandoned MVPs. No "coming soon" pages that stay coming for two years. Every venture in the index ships, gets used, and either earns its keep or gets retired. We don't pivot. We finish.

// rule_002 / non_negotiable
/ 003

Focused on purpose.

No bloat. No outsourced contractors who ghost. Operators, AI as collaborator, trusted humans for the parts that need them. Tighter scope. Better work. Less noise.

// rule_003 / non_negotiable

Build with us.

We're not hiring through job boards. We're not posting roles. We're keeping a list. Builders, designers, operators, the rare ones who finish. If that's you, send us your work and we'll keep your name when something opens up.

/ 001

You ship things.

Side projects, weekend builds, half-finished tools you actually use. We care less about your CV than what you've made. Show us a repo, a portfolio, a Notion doc.

/ 002

You like AI but you're not weird about it.

You use Claude, ChatGPT, Cursor, n8n, whatever. You can tell when AI helps and when it gets in the way. You're not here to evangelise it.

/ 003

You finish.

You've shipped something this year. Not "started", shipped. Even if no one used it. The discipline matters more than the outcome.

/ 004

You have EQ. And a sense of humour.

The company already has the IQ. We need humans who can read a room, take a joke, and tell when the answer isn't in the spreadsheet.

// we use this only to reply. stored privately, never shared.

// APPLICATION_RECEIVED / WE'LL_REPLY_WITHIN_7_DAYS

// prefer email? careers@ikihq.co · reply within 7 days, or never if it's not a fit

Working on something interesting?

No discovery calls. No 47-question intake forms. Just send a message describing what you're trying to do, and a real human will reply within two days. Usually faster, occasionally slower, never a bot depends on power outages.

If you've built something good, want to collaborate, or have a problem worth solving, I'd like to hear about it.

basedJohannesburg, ZA · UTC+2
replywithin 48hrs, usually faster
statusselectively taking on work

// we use this only to reply. stored privately, never shared.

// MESSAGE_RECEIVED / REPLY_INCOMING